What is your property worth? How much will somebody pay for it?

Two different things entirely!

Real estate values can be influenced by any number of factors including your local area, your local economy or the general economy at any one time. It is critical to look at the whole picture when considering the value of your home.

What you need is more than one interested party who desperately wants your home. This is when the value of your property may rise significantly.

The Abel sales and marketing campaign is designed to create exactly that scenario . . . Simple?

Not really, it’s a comprehensive strategy designed to draw as much attention to your property as possible, optimising every opportunity to bring the property sale to a successful conclusion so that you may move on with your plans.

Some agencies believe that the buyer will find the property, regardless of where it is advertised.

Unfortunately, this is simply not the case, but more simply an exercise to cut costs.

Some of the best properties stay on the market without achieving their full potential, because of lack of buyer activity.

As the saying goes, you can’t sell a secret!

Abel exposes your property to those buyers, no matter where or what they are looking for. Our coverage is second to none; if the buyer is out there, we will work the hardest to attract them to your property!

They say that you have to spend money to make it, and preparing a property for sale is no exception.

We’re not talking tens of thousands of dollars, but we are talking about an investment in solid marketing principles. Inspecting your home from the street is the first step, as a good first impression will put a prospective purchaser in the right frame of mind.

Are the gardens neat and weeded, rubbish removed, lawns mowed and can the number of your home be seen easily from the street?

Any obvious faults, incomplete renovations or broken appliances should be attended to if feasible. Flaws may indicate to a buyer that the owners may not care and this can lead to thoughts of what else hasn’t been attended to. At the very least, a buyer may feel that this gives them the opportunity to negotiate strongly with respect to price.

It is also key to remember that nothing impresses buyers more than a house that has been recently cleaned and that also offers an abundance of space. It may be necessary to prevail on friends to store some of your excess furniture to give your home an uncluttered feel. While ensuring that work spaces and cupboards are neat, carpets are cleaned and curtains and blinds are open will all add to the natural ambience of your home.